54868 ZIP Code — Rice Lake, WI

Barron County, Wisconsin

ZIP code 54868 is located in Rice Lake, Wisconsin, within Barron County. It covers approximately 211.98 square miles and serves a population of 15,865 residents. This is a standard ZIP code in the Central (CT) timezone, served by area code 715/534.

About ZIP code 54868

The housing stock consists of predominantly single-family detached homes. Most homes were built in the 1970s, giving the area an established character. Median home value is $186,100. Owner-occupancy sits near the national average at 70%.

The gap between median ($57,049) and mean household income suggests income inequality — a small number of higher earners pull the average up. 38% of households receive Social Security income, suggesting a notable retiree or disability population.

The dominant occupation class is management, business, and professional, with education and healthcare as the leading industry. The average commute of 15 minutes is near the national average.

Educational attainment is near the national average, with 23% of residents holding a bachelor's degree or higher.

15,865

population

211.98

sq mi land

Standard

ZIP type

Central (CT)

timezone

54868 ZIP code map

Cities in ZIP code 54868

Below are the cities the US Postal Service accepts for ZIP code 54868. Using any city not on this list may result in mail delivery delays.

City	Status
Rice Lake	Acceptable
Rice Lake	Preferred

Nearby ZIP codes

54822 Cameron (7.8 mi) 54841 Haugen (7.8 mi) 54812 Barron (11.2 mi) 54817 Birchwood (13.6 mi) 54870 Sarona (14.5 mi) 54895 Weyerhaeuser (14.8 mi) 54728 Chetek (15.4 mi) 54805 Almena (17.4 mi) 54813 Barronett (17.5 mi) 54733 Dallas (18.1 mi) 54829 Cumberland (18.3 mi) 54819 Bruce (19.3 mi)

Demographics updated 05/2026

Population
Total population	15,865
Population density	75 / sq mi
State FIPS	55
County FIPS	005

Geography
Land area	211.98 sq mi
Water area	7.88 sq mi
Latitude	45.5142
Longitude	-91.7050
Timezone	Central (CT)
Area code	715/534

Total population by age

Gender

Race & ethnicity

Economics updated 05/2026

Household income

Income range	This ZIP	County avg	State avg
Under $50k	47.5%	47.9%	39.4%
$50k – $100k	32.7%	32.8%	33.0%
$100k – $200k	16.3%	16.1%	22.4%
Over $200k	3.5%	3.1%	5.2%

Demographics & statistics

15,865

Population

People per sq mi

42.6

Median age

$57,049

Median household income

$36,535

Per capita income

$186,100

Median home value

$823

Median monthly rent

69.9%

Home ownership

12.3%

Poverty rate

3.9%

Unemployment

5,574

Housing units

23.1%

Bachelor's or higher

Age distribution

Male Female

385

Under 5

383

553

5–9

550

473

10–14

470

461

15–19

458

432

20–24

430

921

25–34

916

903

35–44

898

918

45–54

913

580

55–59

578

625

60–64

621

903

65–74

898

517

75–84

515

283

85+

281

← Male

Female →

Age summary

Group	Count	%
Under 18	3,347	21.1%
18 and over	12,518	78.9%
65 and over	3,397	21.4%
Median age	42.6 years

Race & ethnicity

White 94.8%

Hispanic or Latino 1.5%

Other race 1.4%

Two or more races 1.2%

Asian 0.5%

Black or African American 0.5%

American Indian / Alaska Native 0.2%

Group	Count	%
White	15,264	94.8%
Hispanic or Latino	238	1.5%
Other race	219	1.4%
Two or more races	186	1.2%
Asian	84	0.5%
Black or African American	76	0.5%
American Indian / Alaska Native	36	0.2%

Household income

Income range	This ZIP	County avg	State avg
Under $50k	47.5%	47.9%	39.4%
$50k – $100k	32.7%	32.8%	33.0%
$100k – $200k	16.3%	16.1%	22.4%
Over $200k	3.5%	3.1%	5.2%

Under $10k 4.2%

$10k–$15k 6.6%

$15k–$25k 6.3%

$25k–$35k 11.8%

$35k–$50k 14.7%

$50k–$75k 17.4%

$75k–$100k 14.0%

$100k–$150k 13.4%

$150k–$200k 4.5%

$200k+ 7.1%

Range	% of households
Under $10k	4.2%
$10k–$15k	6.6%
$15k–$25k	6.3%
$25k–$35k	11.8%
$35k–$50k	14.7%
$50k–$75k	17.4%
$75k–$100k	14.0%
$100k–$150k	13.4%
$150k–$200k	4.5%
$200k+	7.1%
Median income	$57,049

Housing

Home values

Under $50k 5.6%

$50k–$100k 7.5%

$100k–$150k 18.8%

$150k–$200k 23.5%

$200k–$300k 22.0%

$300k–$500k 16.2%

$500k–$1M 5.2%

$1M+ 1.1%

Housing overview

Metric	Value
Median home value	$186,100
Median rent / month	$823
Owner occupied	69.9%
Renter occupied	30.1%
Vacant	12.1%
Single-family detached	71.3%
Large apartment buildings	4.6%
Mobile homes	4.5%
Median rooms	5.6
Avg household size (owned)	2.46

Year built

Era	%
2020 or later	0.1%
2010–2019	7.1%
2000–2009	11.7%
1990–1999	12.6%
1980–1989	11.3%
1970–1979	19.7%
1960–1969	7.9%
1950–1959	12.0%
1940–1949	4.6%
1939 or earlier	13.1%

Bedrooms

Size	% of units
No bedroom (studio)	1.7%
1 bedroom	8.4%
2 bedrooms	30.7%
3 bedrooms	38.0%
4 bedrooms	17.0%
5+ bedrooms	4.3%

Vehicles per household

Vehicles	% of households
No vehicle	7.5%
1 vehicle	31.6%
2 vehicles	39.5%
3 or more	21.4%

Heating fuel

Fuel type	%
Utility gas	48.6%
Electricity	20.1%
Propane / LP gas	23.8%
Fuel oil	2.0%
Wood	4.3%
No fuel used	0.7%

Households & families

Household type	Count	%
Married-couple family	3,193	47.9%
Cohabiting couple	460	6.9%
Male householder, no spouse	1,046	15.7%
Female householder, no spouse	1,964	29.5%
Households with children under 18	1,696	25.5%
Households with seniors (65+)	2,269	34.1%
Average household size	2.33

Marital status

Status	Male	Female
Never married	34.0%	23.2%
Married	53.3%	49.1%
Separated	0.6%	1.6%
Widowed	2.8%	11.0%
Divorced	9.3%	15.1%

Education

Less than 9th grade 1.7%

Some HS, no diploma 4.5%

HS graduate 36.1%

Some college, no degree 18.4%

Associate's degree 16.2%

Bachelor's degree 14.9%

Graduate / professional 8.2%

Metric	%
HS diploma or higher	93.8%
Bachelor's or higher	23.1%

School enrollment (ages 3–17)

Type	Count	%
Nursery / preschool	285	8.4%
Kindergarten	120	3.5%
Elementary school	1,584	46.6%
High school	793	23.4%
College / grad school	614	18.1%

Employment

Industry of employment

Education & healthcare 25.0%

Manufacturing 20.0%

Retail trade 13.9%

Arts, food & hospitality 6.6%

Construction 5.6%

Finance & real estate 5.6%

Professional & management 5.2%

Other services 5.1%

Public administration 4.3%

Agriculture & mining 4.2%

Transportation & utilities 2.6%

Wholesale trade 1.2%

Information 0.8%

Occupation

Category	%
Management, business & arts	36.2%
Service	13.8%
Sales & office	20.0%
Natural resources & construction	10.4%
Production & transportation	19.5%

Employment type

Type	%
Private sector	77.9%
Government	13.3%
Self-employed	8.4%
Unpaid family workers	0.4%

Commute

Method	%
Drive alone	77.9%
Carpool	9.7%
Public transit	0.2%
Walk	4.7%
Work from home	7.4%
Other means	0.1%
Avg commute (minutes)	15.2

Poverty

All people 12.3%

Under 18 years 15.1%

18 and over 11.5%

Married-couple families 3.3%

Female-led households 15.2%

Income support

Source	% of households
Social Security	37.6%
Retirement income	25.8%
Supplemental Security	5.7%
Cash public assistance	1.6%
Food stamps / SNAP	12.3%

Health indicators

Condition	%
Obesity	33.8%
High blood pressure	33.5%
High cholesterol	34.5%
Diabetes	10.0%
Heart disease	7.1%
Stroke	3.4%
Asthma	9.8%
Arthritis	26.6%
Kidney disease	3.2%
Pulmonary disease	7.2%
Cancer	7.7%

Behavior / access	%
Smoking	18.2%
Binge drinking	23.1%
No physical activity	21.7%
Less than 7 hrs sleep	31.5%
Depression	20.4%
Fair or poor health	13.5%
Poor mental health	13.6%
Poor physical health	10.8%
No health insurance	10.4%
Visited doctor (checkup)	74.1%
Visited dentist	65.1%
Cholesterol screening	87.2%
Teeth loss	13.3%

Veterans & disability

Veterans	Count	%
Civilian veterans	1,092	8.7%

Disability	%
Any disability	16.3%
Under 18	6.1%
18–64 years	13.1%
65 and over	36.1%

Health insurance coverage

Type	%
Private insurance	68.8%
Public insurance	40.3%
No insurance	7.7%
Uninsured under 19	14.0%

Language & origin

Language spoken at home (age 5+)

Language	Count	%
English only	15,097	95.2%
Spanish	89	0.6%
Other Indo-European	24	0.2%
Asian & Pacific Islander	7	0.0%
Other languages	58	0.4%

Place of birth & citizenship

Origin	Count	%
Native born (US)	15,559	98.1%
Born in same state	15,497	97.7%
Born in different state	11,957	75.4%
Foreign born	62	0.4%
Naturalized citizen	306	1.9%
Not a US citizen	142	46.4%

Ancestry

Ancestry	Count	%
Polish	2,624	16.5%
Italian	1,275	8%
French	961	6.1%
German	430	2.7%
Arab	395	2.5%

Ancestry	Count	%
English	232	1.5%
Dutch	98	0.6%
Irish	52	0.3%
Norwegian	14	0.1%

Technology access

Metric	% of households
Computer access	42.0%
Internet access	92.4%

Source: U.S. Census Bureau, American Community Survey 2025 estimates.

Frequently asked questions about ZIP code 54868

What city is ZIP code 54868 in?

ZIP code 54868 is primarily assigned to Rice Lake, Wisconsin.

What county is ZIP code 54868 in?

ZIP code 54868 falls within Barron County, Wisconsin.

Does ZIP code 54868 have a large retiree population?

38% of households in ZIP code 54868 receive Social Security income, suggesting a significant retiree or disability population.

What is the typical home value in ZIP code 54868?

The median home value in ZIP code 54868 is $186,100.

What is the population of ZIP code 54868?

ZIP code 54868 has an estimated population of 15,865 residents, with a density of 75 people per square mile.

What is the median household income in ZIP code 54868?

The median household income in ZIP code 54868 is $57,049, below the national median of ~$75,000.

What timezone is ZIP code 54868 in?

ZIP code 54868 observes the CST timezone.